Head of Department:Vasiliy Protasenya |
The history of the Department of Industrial Marketing and Communications begins in 1968. The development of Market Relations and Economics left its mark on the development of the department. In 1992, it was transformed into the Department of Trade in Means of Production. Then in 1998, it was reorganized into the Department of Industrial Marketing, and in 2000 into the Department of Industrial Marketing and Prices. Since 2005, the department has acquired the modern name.
The Department of Industrial Marketing and Communications graduates the following specializations for Bachelors in the specialty “Marketing”:
- Industrial Marketing;
- Advertising.
The department is preparing Masters in the specialty “Marketing” under the program called “Marketing management of innovative development of the organization.”
The main research directions of the department:
- Industrial Marketing;
- Marketing Communications;
- Management of purchasing and sales activities of enterprises;
- Product range management;
- Customer psychology and behavior;
- Product Research;
- Marketing innovation;
- Internet Marketing and Internet Advertising.
Teachers of the department:
- Yulia Ankinovich, Assistant;
- Natalia Anokhina, associate professor, candidate of economic sciences / associate professor;
- Zhanna Golanova, Associate Professor, Candidate of Psychological Sciences / Associate Professor;
- Andrew Goortovoi, Assistant;
- Natalia Kazachenko, Assistant;
- Natalia Podobed, associate professor, candidate of economic sciences / associate professor;
- Alexander Sayevets, associate professor, candidate of economic sciences / associate professor;
- Natalia Trushkevich, Assistant/
Co-workers:
- Natalia Vorobets;
- Alla Chernysheva.
Contact us:
Tel: +375 (17) 209-88-67;
E-mail: kpmk@bseu.by ;
Location:Partizanskiy Ave 26, b. 3, o. 128.